We used projection mapping to depict the world of the new tires, the”Veuro VE303″ and “Direzza Z II” as promotion for the Dunlop booth at the Tokyo Auto Salon 2013 exhibition,
the first large event of its kind in the Japanese automobile industry.
Sumitomo Rubber Industries, Ltd.
Agency: DENTSU MEITETSU COMMUNICATIONS
Planning / Production: DENTSU TEC + P.I.C.S.
Director: Yuji Hariu
Music: Katsuaki Tanaka
Producer: Tomonari Inazaki,Takashi Asano（DENTSU TEC）,Nobunichi Asai（P.I.C.S.）
Technical Director: Nobunichi Asai（P.I.C.S.）
Line Producer: Koji Kojima