BACARD / AR HAPPY HALLOWEEN

BACARD / AR HAPPY HALLOWEEN

ハロウィンパーティーでデジタル仮装アトラクション

Released / OOH

顔分析技術とAR 技術を応用したフェイストラッキングを用いてデジタル仮装アトラクションを実施しました。
参加者がモニターの前に立つとリアルタイムで顔にペインティングが施されます 。

More Detail

Client

BACARDI JAPAN LIMITED

P.I.C.S. Member

Website

なし

Award

  • Digital Signage Award 2012 GOLD
  • DENTSU ADVERTISING AWARDS Other online communication Division Prize
  • Tokyo Interactive Ad Awards Outdoor Division Bronze

Credit

Executive Creative Director: Kazuhiro Amano(DENTSU INC.)
Creative Director: Yusuke Shimazu(dreamdesign)
Planner: Shunsuke Kaga(DENTSU INC.)
Art Director: Naoki Morigami(dreamdesign)
Producer: Takahiko Kajima(P.I.C.S.)
Event Producer: Yuta Ichikawa(BRAVO)
Technical Director: Hidenori Chiba(Rhizomatiks)
Programmer: Daito Manabe(Rhizomatiks)
Device Architecter: Moto Ishibashi(Rhizomatiks)
Device Developer: Atsushi Sasaki(Rhizomatiks)
Costume Design: JIRO,Yoshio Komatsu(JIYURO)
Director: Hiroshi Kizu(P.I.C.S.)
Sound Designer: Shinya Kiyokawa(Invisible Designs Lab)
PR Planner: Taeko Yoshimoto(INITIAL),Satoshi Shinjin(Catchball)
Account Director: Masaya Nakamura(DENTSU INC.)
Account Exective: Hanako Sakagami(DENTSU INC.)

Services